#1 Roofing installation & repair in QLD!
Queensland’s Leading Roofing Experts!
With over 30 years of industry expertise, Platinum Roofing Solutions is a proud family-owned and operated business where craftsmanship runs deep. Built on values of trust, integrity, and hard work, the family behind Platinum Roofing Solutions has dedicated itself to serving their community with exceptional quality and care. Their commitment goes beyond just roofing — it’s about building lasting relationships. That’s why they back every project with a 10-year workmanship warranty, offering clients complete peace of mind. Their pride in what they do shows in every detail, every screw, cut, and rivet is treated with the care they’d give their own home.
The Objective
Platinum Roofing Solutions had 2 main objectives:
Objectives:
- Optimise paid advertising strategies to attract the right audience.
- Increase website visits and convert high-intent traffic into qualified leads.
The Solution
1. Reach the Right Audience with Paid Advertising:
To ensure every advertising dollar is working harder, we focus on optimising paid media strategies across platforms like Google and Meta. This includes refining audience targeting, tailoring ad messaging, and testing creatives to ensure we’re attracting the right people—those actively searching for or showing interest in premium roofing solutions. By zeroing in on high-intent users, we not only increase campaign efficiency but also improve the overall quality of inbound traffic.
2. Increase Website Traffic and Turn Clicks into Qualified Leads:
It’s not just about driving traffic—it’s about driving the right traffic. Our strategy aims to bring highly engaged users to the Platinum Roofing Solutions website and guide them toward action. With clear calls to action, conversion-focused landing pages, and continuous campaign optimisation, we turn interest into real enquiries. The result is a steady flow of qualified leads ready to engage with the business.
3. Continued Success Through Commitment and Collaboration:
At the heart of every successful partnership is trust, communication, and a shared vision. Our ongoing collaboration with Platinum Roofing Solutions is built on these values, allowing us to evolve, adapt, and grow together over time. By consistently reviewing performance, identifying new opportunities, and aligning strategies with business goals, we ensure that every marketing effort contributes to long-term success.
Result Achieved:
1. Scaling Qualified Leads with Strategy Platinum Roofing Solutions’ lead generation was completely overhauled by implementing a targeted, data-driven marketing strategy. The approach, which combined paid advertising, focused landing pages, and clear messaging, successfully attracted and converted the right audience, generating over 200 qualified leads.
2. Expanding Reach with Over 144k+ Impressions By leveraging consistent, engaging, and brand-aligned content across key social media platforms, Platinum Roofing Solutions achieved over 144,000 impressions. This strong digital presence helped increase visibility, build trust with potential customers, and position the brand as a leading authority in the roofing industry.
3. Strength in Consistency: Almost a Year of Impact In less than a year, this partnership has grown into a high-performing collaboration focused on outcomes. By staying aligned with clear objectives, embracing new opportunities, and overcoming challenges, we’ve achieved strong, conversion-led growth, setting the stage for even greater success.
Results With Insil
We recognise that every business has a unique set of requirements. Fundamentally all of our partners receive a bespoke, tailored experience that caters for the intricacies within their organisations. We utilise an in-depth analysis process to discover the frustrations our partners experience, to allow us to better align business objectives.
87,311+
Locally targeted video views
250+
Leads Delivered
144,652+
Impressions served
BRANDS WE ARE GROWING...





