In 1873, John H. Patterson, founder of NCR Corporation published the world’s first sales training manual. Patterson laid the foundation for sales by documenting his work on the process of ‘cold calling’. From then on, […]
Cold calling vs. Warm calling: A Detailed Guide Read More »
It’s officially been over 6 months since the Covid-19 pandemic began, putting the whole world into a state of dread and isolation. The virus has affected nearly 190 countries worldwide, as cases continue to rise
5 Easy Work from Home Marketing Tips to BOOST Sales Read More »
Have you ever found yourself browsing the internet, or searching Google for research when you find yourself procrastinating on Facebook just a few moments later? You scroll down your news feed, and suddenly come across
Facebook Tracking Pixel: WHY and HOW you should install one Read More »
If you work for a Marketing company, chances are you’re familiar with the term ‘Telemarketing’. If you’ve ever worked as or with Telemarketers, chances are you may have come across one or more of these
The 5 Biggest Mistakes Telemarketers Make Read More »
Good ol’ Telemarketing. One of the founding fathers of ad practices in business. If you’ve been on the receiving end of such a call, you would probably agree that most of them can get quite
Telemarketing in 2020: The Do’s and Don’ts Read More »
Both email marketing and telemarketing have been around for a few decades now. Each is being used by sales organisations to start conversations with potential customers. However, marketers often have different opinions when it comes
Telemarketing vs. Email Marketing: What’s Right for You Read More »
One of the most popular methods of building rapport with Tele-prospecting through phone sales. This technology has enabled businesses to get in touch with more prospects in less time, thereby generating increasing profitability. Sales representatives
Tele-Prospecting VS. Telemarketing: Best Choice For Your Business Read More »
As the Coronavirus pandemic rages across nations, no one can tell what its endgame will be. However, one thing’s for sure – the Covid-19 pandemic has caused widespread damage to economies, causing global markets to
Digital Marketing During COVID-19: How Brands Can Up Their Game? Read More »
Mid-COVID-19 Update: Surge In Social Media Usage And Ecommerce Buying Social distancing during the COVID-19 pandemic coupled with nationwide closures of restaurants and public avenues has led to a spike in social media usage. A
Mid-COVID-19 Update: Surge In Social Media Usage And Ecommerce Buying Read More »
How to Spot Common Telemarketing Schemes And Scams in 2020 If you have a cellphone, chances are you have already experienced how telemarketing works. From too-good-to-be-true credit cards offers to telemarketers who are hell-bent on
How to Spot Common Telemarketing Schemes And Scams in 2020 Read More »